Maybe you are just starting your business, or you are at a standing point and need to push past your comfort zone to keep climbing up the ladder. No matter what your current situation looks like right now, you can always set a larger goal to make within your business. When you think about what you want to achieve or accomplish, consider these 5 big moves to make within your business:
Make a business plan
Think about where you are now in your business and then create a plan for the next 1, 5, and 10 years. Where do you want to be? How can you improve your business – your life – the life of your employees and customers? A great business plan will guide you through each stage of starting and then managing your business. It is a roadmap for the structure of your business, how to maintain things as they are, and how to grow your business in the future. It’s also a way to think through all of the key elements of your business. Business plans can help you get funding or bring on new business partners because any potential investors want to feel confident that they will see a return on their investment. Your business plan is the tool you’ll use to convince people that working with you, or investing in your company, but it is also there to help guide you for years to come.
Create (or improve) your savings
The past year or so has been challenging for business owners. You might have taken a hit to your personal (or business) finances and if so, you now know how important it is to create or improve your savings account. An emergency cash fund is incredibly handy as a business owner. Even if you have a stable business, you should have cash to cover six months of expenses on hand. If you have an economically sensitive business, it should be one year’s worth. You need to include any required loan payments as part of this calculation. As a business owner, conserving cash is everything right now. If you have to borrow money to get emergency savings, consider it if it is a good deal with a low interest rate. You know how they say on planes that you must put your own oxygen mask on first before helping others around you? The same goes for your personal finances when you own your own business.
Hire a team
Hiring a team is a huge undertaking – especially right now. However, if you want your business to grow, you have to consider the fact that you cannot do everything on your own. You risk burnout, not being able to meet deadlines, not being able to meet customers expectations, and so much more. Hiring a team can definitely be stressful, but once you have the help, you will be so grateful for it. If you are not ready to hire a full blown team yet, you might want to consider a virtual assistant. This person can help you from afar and sometimes, if they are totally virtual, it will cost you a little less, too.
Work on your digital marketing
Search engine optimization and overall digital marketing is a huge undertaking for any business, but if you do it correctly, it offers a great return on investment because it is long-term. When you improve your digital marketing and search engine optimization on your website, your website becomes more visible on search engines, such as Google, Yahoo, Bing, etc. This is very important because most of the time, people do not scroll through ten pages on Google – they go with articles that are in the first couple of pages. Your goal is to compete to be on page #1 of the search engines, and this leads to an increase in pageviews and readers, which then leads to profit. This is so time consuming, but it is a great move to make.
Move into an office space
If you need to be really productive, it can be very challenging when you do not have your own space to work. If you are trying to get 10 things checked off your to-do list while sitting in your living room with 2 kids watching tv and playing games, how hard would it be to get those things done? Pretty hard, in my opinion. This is exactly why moving into an office space is a great thing to do. It will help you get a space that is distraction-free and it’s also a business deduction, as well. It will also give your employees a place to work from, as well, and hopefully, it will give you the opportunity to grow within your business, as well. Moving your business into an office space is exciting, however, office furniture, like desks, are very heavy, so don’t think that you have to do it all yourself. Invest in your local economy by hiring a local moving company such as New Jersey Transport inc. Moving Company. They are commercial movers, New Jersey piano movers, residential movers, and more. They are also one of the top rated moving companies in NJ and offer high-quality services at very reasonable rates. Perfect for office movers!